Savantis Group, Inc., San Francisco
When Deniz Mater came to the SBDC in late 2006, she and her husband, Roel Deuss, were managing a one year old company, SAP Headhunter, Inc., from their home office. The company provides IT services to customers of SAP, a German company that is one of the leaders in Enterprise Resource Planning software. Deniz and Roel are providing consultants to these customers and conducting job searches for them. They also engage in a number of in-house projects for their clients. They were receiving a reasonable amount of revenue but the SAP market presented them an excellent opportunity for growth.
They had already decided to hire a salesman and aggressively attack the market, however they first needed to get a handle on their cash flows and capital needs for this expansion. They were referred to the SF SBDC’s financial management consultant, Tom Camerato. He helped them construct a five year financial model that called for an aggressive sales growth of 40% per year. At the same time, our marketing team helped them prepare their sales and marketing plan. Consultant Jerry Ervin advised them that a name change and identity makeover were needed. Malana Moberg assisted them with their marketing strategy and our internet marketing consultant, JP Collins assisted them develop a site plan for their first website. Malana had the job of convincing them, not only that a name change was necessary, but that the identity makeover could be accomplished without an interruption in their planned growth. Director Al Dixon advised them on the bank loan process and also brought in consultant Bob Lane to help them pursue the government market. They’ve even received trade show counseling, as our consultant Khatchig Jingarian has prepared them to attend their first trade show in early 2008.
The new name chosen was Savantis Group, Inc. The branding would allow them to incorporate Savantis Staffing as a separate but connected line of business to their project based business. They obtained $250,000 in loans from Wells Fargo Bank to finance their growth, hired a sales staff and launched their website. The results were phenomenal. Their sales in 2007 have quintupled the results from 2006, far exceeding their target of 40% growth.
“Tom Camerato is the best,” says Deniz “ He not only showed us how to properly project the numbers, but he also helped us to understand what is behind the numbers and so we can make better decisions.” In fact they have returned to Tom again as they’re setting their sights on becoming a $10 million company in the next 4 to 5 years. They’re not only revising projections but they are now learning to properly value their business as prospects of joint ventures and acquisitions could be in their future.
They’ve now outgrown their home office and have leased space in an office building directly across the street from the SBDC. Our latest SBDC success story is now becoming our neighbor in San Francisco’s Financial District. Our welcome wagon is out and our hats are off to the Savantis Group, Inc.
Savantis Group, Inc.
Owner: Deniz Mater and Roel Deuss
Address: 250 Montgomery Street, Suite 1205
San Francisco, CA 94104
Telephone: 415 236 1077
Established: January, 2006